AN INVESTIGATION OF PARTICIPATION BANKING PERFORMANCE IN TURKEY FROM CUSTOMER PERSPECTIVE:THE CASE OF KOCAELI PROVINCE

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dc.authorid0000-0003-4168-2792
dc.authorid0000-0003-4367-6652
dc.authorwosidYILDIRIM, Durmuş Çağrı/V-8841-2019
dc.authorwosidYılmaz Genç, Sema/AAG-2702-2022
dc.authorwosidYıldırım, Seda/R-8595-2019
dc.contributor.authorErdoğan, Seyfettin
dc.contributor.authorGedikli, Ayfer
dc.contributor.authorYıldırım, Seda
dc.contributor.authorYıldırım, Durmuş Çağrı
dc.contributor.authorGenç, Sema Yılmaz
dc.contributor.authorHobikoğlu, Elif Haykır
dc.contributor.authorErdoğan, Fatma
dc.date.accessioned2022-05-11T14:02:48Z
dc.date.available2022-05-11T14:02:48Z
dc.date.issued2020
dc.departmentFakülteler, İktisadi ve İdari Bilimler Fakültesi, İşletme Bölümü
dc.departmentFakülteler, İktisadi ve İdari Bilimler Fakültesi, İktisat Bölümü
dc.description.abstractTo have an uninterrupted growth performance of participation banks may be only possible by sustainable development strategies that are consistent with market dynamics. Investigating the reasons why customers prefer these institutions, what their expectations are, and analyzing the data obtained from these researches are critical in developing strategies. Comprehensive field research covering all provinces of Turkey which aims to determine the reasons for customer preference of participation banks may provide policy implications for the policymakers. As the first step towards carrying out such research, it was aimed to investigate the reasons for preferring participation banks in Kocaeli province. In the study, the required data were collected and analyzed with the help of quantitative and qualitative research methods. Firstly, an in-depth interview method was applied in qualitative research to obtain the data from 12 customers working with participation banks in a long period of time. Secondly, the questionnaire method was used to collect data from a wider customer sample regarding the factors that are important for working with the participation banks. 407 questionnaires were analyzed and interpreted. 5 main factors, such as religious factors, service quality variables, social environment effect, financial variables, and marketing mix variables were found to be effective in preferring participation banks. The findings of this exploratory study are consistent with the related literature and it is expected to guide to future studies.
dc.identifier.doi10.28949/bilimname.672138
dc.identifier.endpage1127
dc.identifier.issn2148-5860
dc.identifier.issue1en_US
dc.identifier.startpage1095
dc.identifier.urihttps://doi.org/10.28949/bilimname.672138
dc.identifier.urihttps://hdl.handle.net/20.500.11776/4490
dc.identifier.volume41
dc.identifier.wosWOS:000538052300034
dc.identifier.wosqualityN/A
dc.indekslendigikaynakWeb of Science
dc.institutionauthorYıldırım, Seda
dc.institutionauthorYıldırım, Durmuş Çağrı
dc.institutionauthorErdoğan, Fatma
dc.language.isoen
dc.publisherIlahiyat Bilimleri Arastirma Vakfi
dc.relation.ispartofBilimname
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/openAccess
dc.subjectIslamic Economy
dc.subjectParticipation banking
dc.subjectIslamic banking
dc.subjectparticipation bank
dc.subjectcustomer preferences
dc.subjectIslamic Banking
dc.subjectSelection Criteria
dc.subjectService Quality
dc.subjectProducts
dc.subjectSatisfaction
dc.subjectDeterminants
dc.subjectPreferences
dc.subjectAwareness
dc.subjectLoyalty
dc.subjectChoice
dc.titleAN INVESTIGATION OF PARTICIPATION BANKING PERFORMANCE IN TURKEY FROM CUSTOMER PERSPECTIVE:THE CASE OF KOCAELI PROVINCE
dc.typeArticle

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