Konu "Repurchase Intention" için Balkan Sosyal Bilimler Dergisi listeleme
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THE IMPACTS OF COMPLAINT SATISFACTION ON CORPORATE REPUTATION, NEGATIVE WORD-OF-MOUTH COMMUNICATION INTENTION AND REPURCHASE INTENTION
(Namık Kemal Üniversitesi,İktisadi ve İdari Bilimler Fakültesi, 2015)The purpose of this research is to develop and test a model to reveal the influence of complaint satisfaction on corporate reputation, negative word-of-mouth communication and repurchase intentions, and to examine the ...