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The Analysis of Corporate Social Responsibility, Identification and Customer Orientation by Structural Equation Modelling and Artificial Intelligence
(Sage Publications India Pvt. Ltd, 2021)
When the successful businesses of today are examined, it is seen that the main factor in their success is the value they give to the customers rather than the production power. One of the most important factors in ensuring ...
The influence of openness to experience and nostalgia proneness on brand loyalty
(Emerald Group Publishing Ltd, 2018)
Purpose The purpose of this paper is to examine the joint effect of two composite characteristics -openness to experience (OE) and nostalgia proneness (NP) - on product involvement (PI) and whether brand loyalty (BL) is a ...
An Empirical Research on the Impact of the Perceptions of Female Employees About Corporate Social Responsibility on Their Organizational Commitment
(Springer-Verlag Singapore Pte Ltd, 2018)
[No Abstract Available]