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The Firms' Survival and Competition through Global Expansion: A Case Study from Food Industry in FMCG Sector
(Elsevier Science Bv, 2011)
This study analyzes the ABC the food industry in Fast-Moving Consumer Goods (FMCG) sector in Turkey by the Michael Porter's Five Forces Analysis. In this study Michael Porter's Five Forces Model adapted for the food industry. ...
Linking Turkish Credit Card Market as Two-Sided Market
(Elsevier Science Bv, 2012)
Credit Card markets are special kind of market which is called as Two-Sided Markets in economics literature. In these markets there are two sides which benefit from the number of subscribers on other sides. Although scholars ...