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Attitudes of university students voters towards political messages in social media (Book Chapter)
(IGI Global, 2017)
In recent years, social media has become one of the most important political marketing tools. The aim of the research is to determine how university students voting have attitudes towards political messages run across ...
A Modern Approach to Sustainable Resource Management: Ecological Footprint
(Igi Global, 2015)
The starting point of this chapter is the weakening ability of natural resources to meet the growing and diversifying needs of mankind. This chapter aims to draw attention to the Ecological Footprint as a measurable concept ...
Changes in tourism sales and marketing post COVID-19
(IGI Global, 2021)
What kind of new sales and marketing methods tourism businesses follow post-pandemic constitutes the research problem. Within this scope, this study aims to discover what kind of changes hotel businesses and travel agencies ...