Konu "FMCG Sector" için listeleme
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The Firms' Survival and Competition through Global Expansion: A Case Study from Food Industry in FMCG Sector
(Elsevier Science Bv, 2011)This study analyzes the ABC the food industry in Fast-Moving Consumer Goods (FMCG) sector in Turkey by the Michael Porter's Five Forces Analysis. In this study Michael Porter's Five Forces Model adapted for the food industry. ...